A clever company in Silicon Valley is making good progress in biometric security. Check out UPEK www.upek.com. You can tell a company has their “marketing act” together when you can easily discern the product, company, clients, market, and capital partners from the web site. Well done. Keep your eye on UPEK.
Adobe to acquire Macromedia – This is smart move for both companies. Their product lines are complementary and will benefit the entire creative industry. The marketing done by both companies is exemplary (strategic and product). Although Microsoft’s Office suite is important to the office professional, creative professionals demand better graphics, web, media, and publishing tools. This software merger will drive industry demand for 64-bit multi-core processors, many gigabytes of memory, and vast storage arrays.
Axentra – Now here’s a bright company that built a nice piece of hardware. Too bad they didn’t realize there was no market for it. It appears they’re exiting the hardware business and going with a software solution instead. Branding alert – It takes many times to remember, spell, correctly pronounce their name. Great web site. (style, flash, macro photography, organization).